{"id":7380,"date":"2025-02-03T17:57:00","date_gmt":"2025-02-03T15:57:00","guid":{"rendered":"https:\/\/dusens.group\/?post_type=stories&#038;p=7380"},"modified":"2025-04-17T11:05:03","modified_gmt":"2025-04-17T09:05:03","slug":"renault-the-originals-renault-the-garage","status":"publish","type":"stories","link":"https:\/\/dusens.group\/en\/stories\/renault-the-originals-renault-the-garage\/","title":{"rendered":"RENAULT &#8211; The Originals Renault Garage: digital launch of the new service"},"content":{"rendered":"\n\n<div class=\"cp-hero-banner-stories full-screen teq-container banner    \"\n    >\n    <div class=\"teq-grid\">\n        <div class=\"col-span-24 mt-[140px] lg:mt-20 mb-10 cp-breadcrumb  font-shoene hidden lg:grid\">\n            <nav class=\"breadcrumb\">\n            <span><span><a href=\"https:\/\/dusens.group\/en\/\">Home<\/a><\/span><\/span>        <\/nav>\n    <\/div>\n    <\/div>\n    <div class=\"teq-grid\">\n        <div class=\"col-span-6 md:col-span-12 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class=\"relative share-label-wrapper\">\n                                <p class=\"label-inner text-base\">Share<\/p>\n                                <div class=\"share-list mt-3 mt-lg-0 height-100 absolute\">\n                                    <div class=\"flex  align-center\">\n                                        <a target=\"_blank\"\n                                            href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fdusens.group%2Fen%2Fstories%2Frenault-the-originals-renault-the-garage%2F\"\n                                            onclick=\"window.open(this.href, 'mywin', 'left=20,top=20,width=500,height=500,toolbar=1,resizable=0'); return false;\"\n                                            class=\"txt-0 share-btn anim-ltr\" tabindex=\"-1\" aria-label=\"\">\n                                            <svg class=\"icon-x\">\n                                                <use xlink:href=\"#icon-x\"><\/use>\n                                            <\/svg>\n                                        <\/a>\n                                        <a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/dusens.group\/en\/stories\/renault-the-originals-renault-the-garage\/\"\n                                            onclick=\"window.open(this.href, 'mywin', 'left=20,top=20,width=500,height=500,toolbar=1,resizable=0'); return false;\"\n                                            class=\"txt-0 share-btn anim-ltr\" tabindex=\"-1\" aria-label=\"\">\n                                            <svg class=\"icon-linkedin\">\n                                                <use xlink:href=\"#icon-linkedin\"><\/use>\n                                            <\/svg>\n                                        <\/a>\n                                        <a href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/dusens.group\/en\/stories\/renault-the-originals-renault-the-garage\/\"\n                                            onclick=\"window.open(this.href, 'mywin', 'left=20,top=20,width=500,height=500,toolbar=1,resizable=0'); return false;\"\n                                            class=\"txt-0 share-btn anim-ltr\" tabindex=\"-1\" aria-label=\"\">\n                                            <svg class=\"icon-facebook\">\n                                                <use xlink:href=\"#icon-facebook\"><\/use>\n                                            <\/svg>\n                                        <\/a>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                            <svg class=\"icon-share\">\n                                <use xlink:href=\"#icon-share\"><\/use>\n                            <\/svg>\n                        <\/div>\n                    <\/div>\n\n                    <div class=\"copy-url-part flex gap-1 items-center cursor-pointer\">\n                        <p class=\"copy-label anim-ltr text-base\">\n                            Copy URL                        <\/p>\n                        <p class=\"copied-label anim-ltr\">\n                            Copied                        <\/p>\n                        <svg class=\"icon-copy\">\n                            <use xlink:href=\"#icon-copy\"><\/use>\n                        <\/svg>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n                            <h1 class=\"font-sohne text-5xl lg:text-6vw font-semibold uppercase mb-4\">\n                    Renault                <\/h1>\n            \n                            <p class=\"font-sohne text-lg lg:text-2xl leading-[1.2] lg:leading-[29px] font-normal mb-4 lg:mb-6\">\n                    The Originals Renault Garage: digital launch of the new service                <\/p>\n            \n            <!-- Mobile share modal -->\n            <div class=\"share-wrapper mobile-only flex gap-1 cursor-pointer relative mb-4 items-center\">\n                <svg class=\"icon-share\">\n                    <use xlink:href=\"#icon-share\"><\/use>\n                <\/svg>\n                <p class=\"label\">share<\/p>\n            <\/div>\n\n                        <div class=\"wysiwyg\">\n                <p>\n                    <p>Create a unique digital platform to promote Renault&#8217;s heritage, support collectors with expert services, and unite a passionate community around The Originals, at the crossroads of tradition, innovation and direct relationships.<\/p>\n                <\/p>\n            <\/div>\n            \n                            <p class=\"wysiwyg mt-4\">\n                    Expertises :                     Advisory, Digital                <\/p>\n            \n                        <div class=\"flex flex-col lg:flex-row gap-4 mt-10\">\n                                    <a class=\"btn-primary new-tab\"\n                        href=\"https:\/\/theoriginals-services.renault.com\/\"\n                        target=\"_blank\"\n                        data-text=\"See the website\"\n                        aria-label=\"See the website \">\n                        <span class=\"left\">\n                            <svg class=\"icon-arrow-cta\">\n                                <use xlink:href=\"#icon-arrow-cta\"><\/use>\n                            <\/svg>\n                        <\/span>\n                        <span class=\"right\">\n                            See the website                            <svg class=\"icon-arrow-cta\">\n                                <use xlink:href=\"#icon-arrow-cta\"><\/use>\n                            <\/svg>\n                        <\/span>\n                    <\/a>\n                                            <\/div>\n                    <\/div>\n            <\/div>\n<\/div>\n\n\n\n\n<div class=\"cp-list-text teq-container    \" >\n    <div class=\"teq-grid\">\n        <div class=\"col-span-24  lg:col-span-4 lg:col-start-3  mb-16\">\n                                <\/div>\n        <div class=\"col-span-24 lg:col-span-10 lg:col-start-12\">\n                            <h2 class=\"uppercase mb-6 font-semibold\">The challenge<\/h2>\n                                        <div class=\"paragraph\"><p>Renault wanted to make the most of its historical expertise and offer a genuine service to classic car collectors, providing them with practical, expert support.<\/p>\n<\/div>\n                                <\/div>\n    <\/div>\n     \n<\/div>\n\n\n\n<div class=\"cp-hero-case teq-container full-screen     block-central  \" style=\"background-color:\" >\n\n    \n    <div class=\"teq-grid img-video-row\">\n                            <div class=\"col-span-6 md:col-span-12 lg:col-span-24 flex img-bg\">\n                <picture class=\"flex w-full h-auto\">\n                    <source srcset=\"https:\/\/dusens.group\/app\/uploads\/2025\/02\/image-mobile-renault-the-originals-renault-the-garage.jpg\" media=\"(max-width: 767px)\" \/>\n                    <source srcset=\"https:\/\/dusens.group\/app\/uploads\/2025\/02\/image-renault-the-originals-renault-the-garage.jpg\" media=\"(min-width: 768px)\" \/>\n                    <img decoding=\"async\" src=\"https:\/\/dusens.group\/app\/uploads\/2025\/02\/image-renault-the-originals-renault-the-garage.jpg\" alt=\"image-renault-the-originals-renault-the-garage\" \/>\n                <\/picture>\n            <\/div>\n                    \n                \n                    <\/div>\n    <\/div>\n\n\n\n\n<div class=\"cp-list-text teq-container    \" >\n    <div class=\"teq-grid\">\n        <div class=\"col-span-24  lg:col-span-4 lg:col-start-3  mb-16\">\n                                <\/div>\n        <div class=\"col-span-24 lg:col-span-10 lg:col-start-12\">\n                            <h2 class=\"uppercase mb-6 font-semibold\">Our approach<\/h2>\n                                        <div class=\"paragraph\"><p>The Originals is much more than a museum or a shop: it&#8217;s a complete world dedicated to Renault&#8217;s heritage. With The Originals Renault Garage, the brand is going one step further by creating a unique digital platform designed to meet the specific needs of collectors. This new space enables Renault to interact directly with its community, beyond specialist shows, and to consolidate its position as a benchmark in the world of classic cars. By strengthening its service dimension, Renault is adopting a unique stance, one that is closer, more useful and more unifying.<\/p>\n<\/div>\n                                <\/div>\n    <\/div>\n     \n<\/div>\n\n\n\n\n<div class=\"cp-list-text teq-container    \" >\n    <div class=\"teq-grid\">\n        <div class=\"col-span-24  lg:col-span-4 lg:col-start-3  mb-16\">\n                                <\/div>\n        <div class=\"col-span-24 lg:col-span-10 lg:col-start-12\">\n                            <h2 class=\"uppercase mb-6 font-semibold\">About the brand<\/h2>\n                                        <div class=\"paragraph\"><p>The Originals embodies Renault&#8217;s commitment to its history, heritage and enthusiasts. By offering services dedicated to classic vehicles, the brand combines tradition and innovation. It responds to the expectations of its community while taking a sustainable approach, true to the spirit of \u2018Renaulution\u2019.<\/p>\n<\/div>\n                                <\/div>\n    <\/div>\n     \n<\/div>\n\n\n\n<div id=\"block_cef91a9ae3404461280f91f3e74d0cda\" class=\"cp-multiple-img-txt teq-container full-screen    \" >\n            <div class=\"teq-grid mb-2\">\n            <div class=\"col-span-6 md:col-span-12 lg:col-span-12\">\n                <h2 class=\"text-xs lg:text-base font-semibold  uppercase leading-none square-before\">See more projects<\/h2>\n            <\/div>\n        <\/div>\n        <div class=\"teq-grid gap-y-8\">\n                                                    <figure class=\"col-span-6 md:col-span-12 lg:col-span-12 relative\">\n                    <div>\n                                                    <img decoding=\"async\" class=\"aspect-[4\/3]\" src=\"https:\/\/dusens.group\/app\/uploads\/2024\/05\/thumbnail-anct-mois-europe.jpg\" alt=\"thumbnail-anct-mois-europe\">\n                                                <div class=\"hidden\">Voir plus<\/div>\n                    <\/div>\n                    <!-- Title -->\n                                            <figcaption class=\"text-lg lg:text-[20px] leading-none font-medium mt-2\"><p>ANCT<\/p>\n<\/figcaption>\n                                        <!-- desc -->\n                                            <div class=\"text-xs leading-[15px] mt-2 lg:mt-0\">\n                            <p>&#8220;Joli mois de l&#8217;Europe&#8221;: Content design and production<\/p>\n                        <\/div>\n                                                                <a class=\"absolute inset-0\" href=\"https:\/\/dusens.group\/en\/stories\/anct-joli-mois-de-leurope-content-design-and-production\/\" aria-label=\"lien vers https:\/\/dusens.group\/en\/stories\/anct-joli-mois-de-leurope-content-design-and-production\/\"><\/a>\n                                    <\/figure>\n                                            <figure class=\"col-span-6 md:col-span-12 lg:col-span-12 relative\">\n                    <div>\n                                                    <img decoding=\"async\" class=\"aspect-[4\/3]\" src=\"https:\/\/dusens.group\/app\/uploads\/2022\/04\/Thumbnail_Dassault_Aviation-Frise_Historique-desktop.jpg\" alt=\"Thumbnail_Dassault_Aviation-Frise_Historique-desktop\">\n                                                <div class=\"hidden\">Voir plus<\/div>\n                    <\/div>\n                    <!-- Title -->\n                                            <figcaption class=\"text-lg lg:text-[20px] leading-none font-medium mt-2\"><p>DASSAULT AVIATION<\/p>\n<\/figcaption>\n                                        <!-- desc -->\n                                            <div class=\"text-xs leading-[15px] mt-2 lg:mt-0\">\n                            <p>Creation of an immersive timeline<\/p>\n                        <\/div>\n                                                                <a class=\"absolute inset-0\" href=\"https:\/\/dusens.group\/en\/stories\/dassault-aviation-creation-of-an-immersive-timeline\/\" aria-label=\"lien vers https:\/\/dusens.group\/en\/stories\/dassault-aviation-creation-of-an-immersive-timeline\/\"><\/a>\n                                    <\/figure>\n                        <\/div>\n    <\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"template":"","customers":[394],"sectors":[16],"expertises":[33,34],"challenges":[28],"geolocation":[18],"tags":[439],"class_list":["post-7380","stories","type-stories","status-publish","hentry","customers-renault","sectors-mobility","expertises-advisory","expertises-digital","challenges-business","geolocation-europe","tags-research-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - 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