{"id":2231,"date":"2024-06-15T14:38:00","date_gmt":"2024-06-15T12:38:00","guid":{"rendered":"https:\/\/dusens.group\/?post_type=the-sixth&#038;p=2231"},"modified":"2024-11-15T16:47:56","modified_gmt":"2024-11-15T14:47:56","slug":"le-site-web-de-lentreprise-de-la-vitrine-a-lepicentre-de-lengagement","status":"publish","type":"the-sixth","link":"https:\/\/dusens.group\/fr\/the-sixth\/le-site-web-de-lentreprise-de-la-vitrine-a-lepicentre-de-lengagement\/","title":{"rendered":"Le site web de l&rsquo;entreprise : De la vitrine \u00e0 l&rsquo;\u00e9picentre de l&rsquo;engagement"},"content":{"rendered":"\n\n<div data-logocolor=\"white\" class=\"cp-sixth-herobanner teq-container banner max-w-full relative pt-[98px]     \" >\n    <div class=\"teq-grid\">\n        <div class=\"col-span-24 mt-[140px] lg:mt-20 mb-10 cp-breadcrumb  font-shoene hidden lg:grid\">\n            <nav class=\"breadcrumb\">\n            <span><span><a href=\"https:\/\/dusens.group\/fr\/\">Accueil<\/a><\/span><\/span>        <\/nav>\n    <\/div>\n    <\/div>\n    <div class=\"teq-grid\">\n        <div class=\"col-span-6 md:col-span-12 lg:col-span-11 lg:col-start-3   my-auto\">\n            <div class=\"tags-share flex gap-4 items-center justify-between\">\n                <!-- Taxo Th\u00e8mes -->\n                <ul class=\"flex gap-4 font-semibold font-soehne text-xs taxos \">\n                                                                        <li class=\"uppercase square-before \">Perspectives<\/li>\n                                                                                                                    <li class=\"uppercase square-before \">News<\/li>\n                                                            <\/ul>\n\n                <!-- Share -->\n                <div class=\"share-wrapper white desktop-only flex gap-6\">\n                    <div class=\"share-part flex gap-1 cursor-pointer relative\">\n                        <div class=\"share-part-inner flex gap-1 items-center\">\n                            <div class=\"relative share-label-wrapper\">\n                                <p class=\"label-inner\">Share<\/p>\n                                <div class=\"share-list mt-3 mt-lg-0 height-100 absolute\">\n                                    <div class=\"flex gap-0 align-center\">\n                                        <a target=\"_blank\"\n                                            href=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fdusens.group%2Ffr%2Fthe-sixth%2Fle-site-web-de-lentreprise-de-la-vitrine-a-lepicentre-de-lengagement%2F\"\n                                            onclick=\"window.open(this.href, 'mywin', 'left=20,top=20,width=500,height=500,toolbar=1,resizable=0'); 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return false;\"\n                                            class=\"txt-0 share-btn anim-ltr white\"\n                                            tabindex=\"-1\"\n                                            aria-label=\"\">\n                                            <svg class=\"icon-facebook\">\n                                                <use xlink:href=\"#icon-facebook\"><\/use>\n                                            <\/svg>\n                                        <\/a>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                            <svg class=\"icon-share-white\">\n                                <use xlink:href=\"#icon-share-white\"><\/use>\n                            <\/svg>\n                        <\/div>\n                    <\/div>\n\n                    <div class=\"copy-url-part flex gap-1 items-center cursor-pointer\">\n                        <p class=\"copy-label anim-ltr white\">\n                            Copier l&rsquo;URL                        <\/p>\n                        <p class=\"copied-label anim-ltr white\">\n                             Copi\u00e9e !                        <\/p>\n                        <svg class=\"icon-copy-white\">\n                            <use xlink:href=\"#icon-copy-white\"><\/use>\n                        <\/svg>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n                            <h1 class=\"font-signifier text-[40px] leading-[44px] lg:text-[56px] lg:leading-[64px] mt-6 lg:mt-7 title\">\n                    <p>Le site web de l&rsquo;entreprise : De la vitrine \u00e0 l&rsquo;\u00e9picentre de l&rsquo;engagement<\/p>\n                <\/h1>\n            \n            <!-- Desktop -->\n            <div class=\"hidden lg:flex gap-6  text-[16px] leading-[20px] my-6  \">\n                                    <span class=\"date\">\n                        15 juin 2024                    <\/span>\n                \n                <!-- Taxo reading-time  -->\n                                                            <div class=\"flex items-center gap-2 time\">\n                            <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"time\">\n                                <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7 14C10.866 14 14 10.866 14 7C14 3.13401 10.866 0 7 0C3.13401 0 0 3.13401 0 7C0 10.866 3.13401 14 7 14ZM8 6.585V3.00325H6V7.41421L8.29289 9.70711L9.70711 8.29289L8 6.585Z\" \/>\n                            <\/svg>\n                            5 min                        <\/div>\n                                    \n\n                                    <span class=\"author\">\n                        Marjolaine Avenoso                    <\/span>\n                            <\/div>\n\n                            <div class=\"description text-base lg:text-[20px] leading-[26px] lg:leading-[32px] font-soehne mt-6 lg:mt-0\">\n                    <p>La communication corporate devient un levier strat\u00e9gique majeur pour porter l&rsquo;engagement soci\u00e9tal des entreprises, n\u00e9cessitant de repenser les exp\u00e9riences digitales pour favoriser l&rsquo;engagement des publics. L&rsquo;int\u00e9gration de l&rsquo;IA, la digitalisation des rapports annuels et l&rsquo;exploitation des codes des m\u00e9dias sociaux sont des pistes pour r\u00e9inventer ces exp\u00e9riences corporate en plateformes interactives de dialogue. L&rsquo;enjeu est de transformer les sites institutionnels en espaces vivants et engageants, reflets de l&rsquo;ambition soci\u00e9tale des entreprises.<\/p>\n                <\/div>\n                    <\/div>\n\n            <!-- Mobile share modal -->\n            <div class=\"share-wrapper mobile-only flex gap-1 cursor-pointer relative mt-4 mb-2 items-center\">\n                <svg class=\"icon-share-white\">\n                    <use xlink:href=\"#icon-share-white\"><\/use>\n                <\/svg>\n                <p class=\"label\"> partager <\/p>\n            <\/div>\n\n        <!-- <picture class=\"w-full h-auto lg:absolute opacity-0 lg:-bottom-[128px]\" -->\n        <div class=\"col-span-6 md:col-span-12 lg:col-[16_\/_span_8] py-6 lg:py-0\">\n                            <picture class=\"w-full h-auto\"\n                    style=\"\n                        mask-image: url(https:\/\/dusens.group\/app\/themes\/teq-theme\/assets\/images\/sixth-mask.svg);\n                        mask-repeat: no-repeat; mask-size: 100% auto;\"\n                >\n                    <source media=\"(max-width: 767px)\" srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/thumbnail-the-corporate-website-from-showcase-to-epicenter-of-commitment-mob.jpg\" \/>\n                    <source media=\"(min-width: 768px)\" srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/thumbnail-the-corporate-website-from-showcase-to-epicenter-of-commitment.jpg\" \/>\n                    <img decoding=\"async\" src=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/thumbnail-the-corporate-website-from-showcase-to-epicenter-of-commitment.jpg\" alt=\"thumbnail-the-corporate-website-from-showcase-to-epicenter-of-commitment\" \/>\n                <\/picture>\n                    <\/div>\n\n        <!-- Mobile -->\n        <div class=\"col-span-6 md:col-span-12 flex flex-wrap justify-between gap-6 text-[16px] leading-[20px] lg:hidden\">\n                            <span class=\"date\">\n                    15 juin 2024                <\/span>\n            \n            <!-- Taxo reading-time  -->\n                                                <div class=\"flex items-center gap-2 time\">\n                        <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"time\">\n                            <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7 14C10.866 14 14 10.866 14 7C14 3.13401 10.866 0 7 0C3.13401 0 0 3.13401 0 7C0 10.866 3.13401 14 7 14ZM8 6.585V3.00325H6V7.41421L8.29289 9.70711L9.70711 8.29289L8 6.585Z\" \/>\n                        <\/svg>\n                        5 min                    <\/div>\n                            \n\n                            <span class=\"author\">\n                    Marjolaine Avenoso                <\/span>\n                    <\/div>\n\n    <\/div>\n     \n<\/div>\n\n\n\n<div id=\"\" class=\"teq-container full-screen    \" >\n                        <div class=\"teq-grid\">\n                <div class=\"col-span-6 md:col-span-12 lg:col-span-7 lg:col-start-3 mb-6 lg:mb-0\">\n                                                                <div class=\"w-full mb-6 lg:mb-0\">\n                                \n<div class=\"cp-key-number bg-dazzling p-6 text-dark\" style=\"mask-image: url(https:\/\/dusens.group\/app\/themes\/teq-theme\/assets\/images\/sixth-bottom-mask.png); mask-repeat: no-repeat; mask-size: 100% auto;\">\n\n    \n            <div class=\"text-[24px] leading-[31px] font-semibold font-soehne\">\n            \u00c0 l&rsquo;heure o\u00f9 les entreprises affirment leur r\u00f4le soci\u00e9tal, le site corporate ne peut plus se contenter d&rsquo;\u00eatre une vitrine institutionnelle. Il doit devenir l&rsquo;\u00e9picentre d&rsquo;une exp\u00e9rience engageante, reflet de cette ambition.        <\/div>\n    \n    <\/div>                        <\/div>\n                                    <\/div>\n                                    <div class=\"col-span-6 md:col-span-12 lg:col-span-11 lg:col-start-12 \">\n                        <div class=\"sixth-wyswiwyg\">\n                            <p>On observe une affirmation croissante de la communication corporate, avec une posture plus cr\u00e9ative, innovante et audacieuse.<\/p>\n<p>La communication corporate ne se r\u00e9sume plus \u00e0 partager des r\u00e9sultats financiers ou pr\u00e9senter ses m\u00e9tiers et offres d\u2019emploi. Elle est d\u00e9sormais un levier strat\u00e9gique de premier plan. A l&rsquo;heure o\u00f9 les entreprises s&rsquo;engagent pour le bien commun, de nombreuses opportunit\u00e9s s&rsquo;ouvrent aux r\u00e9dacteurs, experts UX et planneurs strat\u00e9giques pour porter ce discours au sein d\u2019une exp\u00e9rience digitale.<\/p>\n<p>Comment ces vitrines digitales peuvent-elles incarner la nouvelle ambition des entreprises ? Quelle strat\u00e9gie \u00e9ditoriale et quel parcours utilisateur pour refl\u00e9ter cette identit\u00e9 de marque r\u00e9invent\u00e9e ?<\/p>\n                        <\/div>\n                    <\/div>\n                            <\/div>\n                <\/div>\n\n\n\n<div id=\"\" class=\"teq-container full-screen    \" >\n                        <div class=\"teq-grid\">\n                <div class=\"col-span-6 md:col-span-12 lg:col-span-12 lg:col-start-7  \">\n                                            <div class=\"sixth-wyswiwyg\">\n                            <h2>L&rsquo;\u00e9cosyst\u00e8me digital, partenaire d&rsquo;engagement<\/h2>\n<p>\u00c0 l&rsquo;heure actuelle, les sites web des entreprises sont quelque peu obsol\u00e8tes par rapport aux raisons d\u2019\u00eatre. Nous devons imaginer une exp\u00e9rience s\u2019inspirant des codes B2C pour favoriser l\u2019engagement (en termes de rapidit\u00e9, praticit\u00e9, immersion, tout ce qui, en fin de compte, am\u00e9liore l&rsquo;exp\u00e9rience et les analytics).<\/p>\n<h2>L&rsquo;IA comme assistant de recherche<\/h2>\n<p>L&rsquo;int\u00e9gration de l&rsquo;intelligence artificielle et des technologies d&rsquo;apprentissage automatique est l&rsquo;une des principales avanc\u00e9es qui fa\u00e7onneront l&rsquo;exp\u00e9rience utilisateur de demain.<\/p>\n<p>L\u2019IA peut g\u00e9n\u00e9rer des fonctionnalit\u00e9s et des informations suppl\u00e9mentaires sur la base d\u2019une requ\u00eate. Ces r\u00e9sultats de recherche plus intelligents permettent de cr\u00e9er des parcours utilisateurs sur mesure plus utiles et engageants.<\/p>\n                        <\/div>\n                                    <\/div>\n            <\/div>\n                <\/div>\n\n<div id=\"block_6c2cea0dca12d41a0c1d0012d5917901\" class=\"cp-img teq-container    \" >\n        <div class=\"teq-grid\">\n        <figure class=\"col-span-6 md:col-span-20 md:col-start-3\">\n            <div class=\"img-wrapper relative\">\n\n                                    <picture class=\"width-100\">\n                        <source media=\"(max-width: 767px)\" srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/illustration-the-corporate-website-from-showcase-to-epicenter-of-commitment.jpg\" \/>\n                        <source media=\"(min-width: 768px)\" srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/illustration-the-corporate-website-from-showcase-to-epicenter-of-commitment.jpg\" \/>\n                        <img decoding=\"async\" clas=\"\" src=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/illustration-the-corporate-website-from-showcase-to-epicenter-of-commitment.jpg\" alt=\"illustration-the-corporate-website-from-showcase-to-epicenter-of-commitment\" \/>\n                    <\/picture>\n                \n                \n            <\/div>\n                    <\/figure>\n    <\/div>\n     \n<\/div>\n\n\n\n<div id=\"\" class=\"teq-container full-screen    \" >\n                        <div class=\"teq-grid\">\n                <div class=\"col-span-6 md:col-span-12 lg:col-span-12 lg:col-start-7  \">\n                                            <div class=\"sixth-wyswiwyg\">\n                            <h2>R\u00e9inventer la lecture des documents officiels<\/h2>\n<p>Les rapports annuels sont l\u2019\u00e9tendard d\u2019une entreprise pour raconter leur raison d\u2019\u00eatre et l\u2019\u00e9volution de leur performance globale. L\u2019enjeu ? Faire sortir le rapport de son carcan froid et institutionnel pour mieux le connecter \u00e0 ses communaut\u00e9s.<\/p>\n<p>Le rapport int\u00e9gr\u00e9 se digitalise de plus en plus, prenant la forme d\u2019un site d\u00e9di\u00e9 par exemple. Cela rend l\u2019information corporate plus accessible et inclusive. Nous pouvons \u00e9galement imaginer l\u2019int\u00e9gration de l\u2019IA dans cette exp\u00e9rience, permettant de synth\u00e9tiser certaines sections ou d\u2019apporter des informations compl\u00e9mentaires.<\/p>\n<h2>Exploiter les codes des m\u00e9dias sociaux pour stimuler les interactions<\/h2>\n<p>Pourquoi un site corporate devrait \u00eatre descendant, quand on voit \u00e0 quel point les audiences sont actives sur le digital ?<\/p>\n<p>Avec un positionnement portant sur des missions d&rsquo;int\u00e9r\u00eat g\u00e9n\u00e9ral, les entreprises ont la l\u00e9gitimit\u00e9 d\u2019impliquer leurs audiences dans leurs contenus, que ce soit sur les r\u00e9seaux sociaux ou leur site.<\/p>\n<p>Nous pouvons imaginer une page avec des possibilit\u00e9s de r\u00e9actions ou de commentaires aux contenus, des call to action qui viennent ponctuer l\u2019exp\u00e9rience et apporter des animations et informations compl\u00e9mentaires\u2026<\/p>\n<p>\u00c0 l&rsquo;heure o\u00f9 les entreprises affirment leur r\u00f4le soci\u00e9tal, le site corporate ne peut plus se contenter d&rsquo;\u00eatre une vitrine institutionnelle. Il doit devenir l&rsquo;\u00e9picentre d&rsquo;une exp\u00e9rience engageante, reflet de cette ambition.<\/p>\n<p>Demain, le site corporate sera un espace de dialogue o\u00f9 les publics pourront s&rsquo;informer, mais aussi r\u00e9agir. Une plateforme vivante et interactive, au service d&rsquo;une relation durable et d&rsquo;un engagement mutuel autour des enjeux d&rsquo;int\u00e9r\u00eat g\u00e9n\u00e9ral port\u00e9s par l&rsquo;entreprise.<\/p>\n<p>Il est primordial de r\u00e9inventer l&rsquo;exp\u00e9rience corporate pour en faire un vrai levier d&rsquo;influence et de mobilisation.<\/p>\n                        <\/div>\n                                    <\/div>\n            <\/div>\n                <\/div>\n\n\n\n<div data-logocolor=\"white\" class=\"cp-interested teq-container full-screen bg-dark text-white pt-[120px] pb-[160px]    \" >\n\n    <div class=\"teq-grid gap-y-8 lg:gap-y-0\">\n\n                    <div class=\"col-span-6 md:col-span-12 lg:col-span-24 lg:col-start-2 title font-soehne font-semibold text-[40px] lg:text-[80px] leading-none\">\n                <p>Vous serez \u00e9galement<br \/>\nint\u00e9ress\u00e9(e)<\/p>\n            <\/div>\n        \n                                    \n                <a class=\"col-span-6 md:col-span-12 lg:col-span-6 lg:col-start-2 lg:mt-[72px] relative card\"  href=\"https:\/\/dusens.group\/fr\/the-sixth\/2024-encore-a-lere-de-la-reclame\/\">\n                    <div class=\"absolute top-0 w-4\/5 left-0  p-6 contain green\">\n                        <!-- Taxonomies -->\n                        <ul class=\"flex gap-2 font-semibold  text-xs \">\n                                                            <li class=\"uppercase square-before\">\n                                    Impact                                <\/li>\n                                                                                        <li class=\"uppercase square-before\">\n                                    News                                <\/li>\n                                                    <\/ul>\n\n                                                    <div class=\"title font-signifier text-[24px] leading-[26px] text-dazzling pt-4 pb-8\">\n                                <p>2024, encore \u00e0 l&rsquo;\u00e8re de la r\u00e9clame<\/p>\n                            <\/div>\n                        \n                                                    <div class=\"flex items-center gap-2 time text-[14px] leading-none \">\n                                <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"time\">\n                                    <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7 14C10.866 14 14 10.866 14 7C14 3.13401 10.866 0 7 0C3.13401 0 0 3.13401 0 7C0 10.866 3.13401 14 7 14ZM8 6.585V3.00325H6V7.41421L8.29289 9.70711L9.70711 8.29289L8 6.585Z\" \/>\n                                <\/svg>\n                                3 min                            <\/div>\n                                            <\/div>\n\n                                            <picture class=\"width-100\">\n                            <source media=\"(max-width: 767px)\"\n                                    srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/thumbnail-era-advertising.jpg\"\/>\n                            <source media=\"(min-width: 768px)\"\n                                    srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/thumbnail-era-avertising.jpg\"\/>\n                            <img decoding=\"async\"\n                                    src=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/thumbnail-era-avertising.jpg\"\n                                    alt=\"thumbnail-era-avertising\"\/>\n                        <\/picture>\n                                    \n                    <\/a>                            \n                <a class=\"col-span-6 md:col-span-12 lg:col-span-6 lg:col-start-9 lg:mt-[150px] relative card\"  href=\"https:\/\/dusens.group\/fr\/the-sixth\/la-naissance-dun-langage-propre-aux-jeunes-generations\/\">\n                    <div class=\"absolute top-0 w-4\/5 left-0  p-6 contain green\">\n                        <!-- Taxonomies -->\n                        <ul class=\"flex gap-2 font-semibold  text-xs \">\n                                                            <li class=\"uppercase square-before\">\n                                    Insight                                <\/li>\n                                                                                        <li class=\"uppercase square-before\">\n                                    News                                <\/li>\n                                                    <\/ul>\n\n                                                    <div class=\"title font-signifier text-[24px] leading-[26px] text-dazzling pt-4 pb-8\">\n                                <p>La naissance d&rsquo;un langage propre aux jeunes g\u00e9n\u00e9rations<\/p>\n                            <\/div>\n                        \n                                                    <div class=\"flex items-center gap-2 time text-[14px] leading-none \">\n                                <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"time\">\n                                    <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7 14C10.866 14 14 10.866 14 7C14 3.13401 10.866 0 7 0C3.13401 0 0 3.13401 0 7C0 10.866 3.13401 14 7 14ZM8 6.585V3.00325H6V7.41421L8.29289 9.70711L9.70711 8.29289L8 6.585Z\" \/>\n                                <\/svg>\n                                2.5 min                            <\/div>\n                                            <\/div>\n\n                                            <picture class=\"width-100\">\n                            <source media=\"(max-width: 767px)\"\n                                    srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/cover-language-younger-generations.jpg\"\/>\n                            <source media=\"(min-width: 768px)\"\n                                    srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/cover-language-younger-generations.jpg\"\/>\n                            <img decoding=\"async\"\n                                    src=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/cover-language-younger-generations.jpg\"\n                                    alt=\"cover-language-younger-generations\"\/>\n                        <\/picture>\n                                    \n                    <\/a>                            \n                <a class=\"col-span-6 md:col-span-12 lg:col-[18_\/_span_6] lg:mt-[-130px] relative card\"  href=\"https:\/\/dusens.group\/fr\/the-sixth\/la-marque-employeur-levier-dengagement-le-plus-puissant-pour-les-entreprises\/\">\n                    <div class=\"absolute top-0 w-4\/5 left-0  p-6 contain green\">\n                        <!-- Taxonomies -->\n                        <ul class=\"flex gap-2 font-semibold  text-xs \">\n                                                            <li class=\"uppercase square-before\">\n                                    Business                                <\/li>\n                                                                                        <li class=\"uppercase square-before\">\n                                    News                                <\/li>\n                                                    <\/ul>\n\n                                                    <div class=\"title font-signifier text-[24px] leading-[26px] text-dazzling pt-4 pb-8\">\n                                <p>La marque employeur, levier d&rsquo;engagement le plus puissant pour les entreprises<\/p>\n                            <\/div>\n                        \n                                                    <div class=\"flex items-center gap-2 time text-[14px] leading-none \">\n                                <svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"time\">\n                                    <path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M7 14C10.866 14 14 10.866 14 7C14 3.13401 10.866 0 7 0C3.13401 0 0 3.13401 0 7C0 10.866 3.13401 14 7 14ZM8 6.585V3.00325H6V7.41421L8.29289 9.70711L9.70711 8.29289L8 6.585Z\" \/>\n                                <\/svg>\n                                3.5 min                            <\/div>\n                                            <\/div>\n\n                                            <picture class=\"width-100\">\n                            <source media=\"(max-width: 767px)\"\n                                    srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/thumbnail-employer-brand-mobile.jpg\"\/>\n                            <source media=\"(min-width: 768px)\"\n                                    srcset=\"https:\/\/dusens.group\/app\/uploads\/2024\/06\/thumbnail-employer-brand.jpg\"\/>\n                            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