ORANO
Creation of an immersive device to promote nuclear professions: Orano Real Meetings
Designing an innovative HR experience to strengthen Orano’s employer brand, attract new talent in a sector in short supply and raise the profile of nuclear professions through a collaborative and engaging digital journey.
Expertises : Advisory, Branding, Digital
See the websiteThe challenge
To support the growth of its activities and explore new areas of diversification, Orano is facing a major recruitment challenge. In a sector that is losing its appeal, and against the backdrop of the energy transition, we had to come up with an original way of promoting the nuclear professions, while at the same time embodying the Group’s values.
Our approach
To strengthen Orano’s employer brand, we came up with a unique and immersive HR experience. The concept: a fun, collaborative digital journey, designed hand-in-hand with the Group’s teams, to help people discover the wealth of jobs in the nuclear industry in a different way. It’s an innovative way of making recruitment more attractive and spreading the Orano spirit.
About the brand
Orano is a key player in the nuclear industry, committed to meeting the energy and health challenges of today and tomorrow. Thanks to its expertise and mastery of cutting-edge technologies, the group offers its customers high value-added solutions throughout the fuel cycle.
